We developed YOMO for you because
Our Why
As costs continue to rise, businesses need to increase their revenue. And growth strategies are only viable if they produce increases in the short term as well as the long term.
There is so much marketing information out there it can be extremely complex. Especially to business owners that may not have any marketing experience. YOMO has been developed to provide you with simple steps to follow to understand your business, customers and how to connect both effectively.
Many of us start businesses because we have a skill, or a product that we believe could be of value to others. But even though we might be skilled within our specific fields, doesn’t automatically mean we know how to connect our service with our customers. Frankly many of us don’t have the time or inclination to become experts at marketing. YOMO can help.
How many times have we initiated a tactic or campaign, and still cannot directly link our spend or resources to future sales? All the time. How do we know whether we should increase advertising, or create a website? Create marketing plans that are outcome based.
This issue is arguably the biggest reason why many businesses are unsuccessful. Because business owners don’t know who their real customers are, and more importantly, why they buy your services.
And to make this even more difficult, even if you get this part right, how do you breakthrough all the noise and competing information to bring your product or service to the top?
The ultimate goal for businesses are when customers are specifically seeking their products. When this happens, a business can ask for higher prices, cut through other marketing due to their supreme quality and ultimately be in demand. Instead of always trying to sell.
